Download WGSN's latest report

After an unprecedented period of upheaval and change, four newly adapted and intentioned food and drink personas will emerge in 2023 with adjusted priorities that brands need to know now in anticipation of their evolved food and drink demands.

WGSN identifies and tracks trends to help you create the right products at the right time. Our annual Food & Drink Personas 2023 report will help you target these products to the right people.

Fill in the form below to download a sample report of WGSN Food & Drink Personas 2023: