WGSN
 
Barometer
 
Daily retail consumer intelligence across menswear and womenswear.

Fully understand where you’re winning and failing, as seen by consumers and interpreted by WGSN fashion experts.
 
Want to see how your brand's performing?
Barometer
At a glance:
  • 150,000+ womenswear and menswear consumers interviewed annually across US and UK

  • 150+ metrics tracked on your brand perception and health

  • 300+ fashion retailers monitored

  • Daily dashboards, monthly reports and quarterly consultations
Daily retail consumer intelligence across menswear and womenswear

Fully understand where you’re winning and failing, as seen by consumers and interpreted by WGSN fashion experts.

We interview 150,000+ consumers annually, across 150+ measures, offering retailers a complete view of their performance against competitors.

The only consumer insight tool on the market to offer such robustness and breadth of coverage, both in terms of measures tracked and retailers covered.

Want to see how your brand's performing?
 
Product Benefits & Features
 
 
Comp Shopper
 
More than 100m SKUs analysed

More than 12,000 brands and retailers across 400 different product categories monitored

Data captured across 5 regions: US, UK, Australia, Germany, Spain
 
 
 
Dashboard
 
Identify markdowns and out-of-stocks quickly and easily

See the top five moving colours, prints & graphics, and subcategories in your market

Fine-tune your overall pricing strategy based on the architecture of your competitors
 
 
 
Trend
 
Weekly stock drop reports detail new ranges dropping online and consumer reaction

Monthly state-of-the-market summaries track key product category movements

Quarterly and seasonal KPI analyses of price position, markdown strategy, and product mix by retailer

The best picks from WGSN Fashion for buyers and merchandisers
 
 
 
Personalisation
 
Specify which countries, products and retailers you’d like to keep track of

Save your work to run regular reports with one click

Export your data for more advanced segmentation and analytics
 
 
 
What our customers say...
 
“With WGSN’s retail analytics, what used to take weeks, now takes minutes”
Martha Eyman, Director of Merchandise Planning, Garnet Hill
 
 
 
 
 
At a glance:
  • 150,000+ womenswear and menswear consumers interviewed annually across US and UK

  • 150+ metrics tracked on your brand perception and health

  • 300+ fashion retailers monitored

  • Daily dashboards, monthly reports and quarterly consultations
 
Insight    Fashion    Lifestyle & Interiors    Instock    Styletrial    Mindset
 
 
Contact us / Privacy & cookies policy / Terms & conditions / © WGSN 2016
 
Get in touch with me directly to arrange a free 30-minute debrief on your brand’s performance vs your competitors’.

[email protected]
+44 (0)20 3033 2583
           
 
 
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