WGSN identifies six global drivers that will shape the macroeconomic and business landscape in 2025. Join WGSN VP of Consumer Insights, Andrea Bell, for a deep dive into the forces influencing society, technology, the environment, politics, industry and creativity.
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Andrea Bell
VP of Consumer Insights, WGSN
Part trend forecaster, part futurist, Andrea has in-depth knowledge of the consumer marketplace and behavioural shifts that impact society. She leads our future consumer analysis and works with global brands to create world-class strategies. Andrea is in demand as an international speaker, appearing at Cannes Lions International Festival of Creativity, MoMA and NRF’s Big Show in New York. Her consumer expertise has been featured in numerous publications, including Vogue, The Guardian, Business of Fashion and The Wall Street Journal.